You all know that usually this is exactly the type of thing I'd call bullshit. Dancing in one of the bluest cities in America? Why don't you go knock doors. However, as I pointed out in a recent blog post this election is starting to feel bereft of fun. What I like about this piece, besides the awesome choreography, is the intention behind it. Read below from WaPo:
“I wanted to bring some kind of humanity to her campaign, because I think humanity and love and humor tend to get lost when we’re in the heat of all of this,” says Celia Rowlson-Hall, 32, a New York-based choreographer who’s worked on HBO’s “Girls” and other TV shows and music videos. She and her Washington, D.C.-based friend, hiphop choreographer Crishon Landers, created the pantsuit dance, and Rowlson-Hall directed the video with her partner, Mia Lidofsky, an independent film producer. The couple met on the set of “Girls.”
“We just felt the need to do something,” Rowlson-Hall says. “We thought, how can we creatively impact this election? So we made the video.”
There’s nothing like dance to convey enthusiasm and energy, so it’s a natural political tool. The fact that it’s rarely used to rally voters–and even more rarely used so well–is what makes this video feel so fresh. That, and the clarity of the choreography, the invigorating spirit and skill of the video’s massive chorus line, and the catchy tune.
Might I suggest a 5 minute campaign office dance party?
Campaign Love and Mine,